RELIGIOUS TOURISM SECTOR BUSINESS CONTINUITY PLANNING IN SAUDI ARABIA’S HOLY CITIES

Saudi Arabia is globally recognized as the heart of the Islamic world, home to the two holiest cities—Makkah and Madinah. Every year, millions of Muslims from around the globe travel to the Kingdom to perform Hajj and Umrah, making religious tourism one of the most vital economic sectors in the country. In alignment with Vision 2030, Saudi Arabia